SEO BRIEF (delete before publish)
Focus keyphrase: ga4 setup for ads
URL slug: ga4-setup-for-ads
Meta description: How to set up GA4 for ad campaigns: configure events, mark key conversions, link Google Ads, and keep attribution clean.
Search intent: Marketer wants GA4 configured for paid campaigns.
Secondary keywords: ga4 conversions, ga4 events, google analytics 4 ads, ga4 google ads link
Internal links: link to /ad-tracking-pixels-guide/, /server-side-tracking/
[Intro: 2-3 sentences. State the problem, who it affects, and the payoff of reading. Include the focus keyphrase naturally in the first 100 words.]
GA4 vs Universal Analytics for Advertisers
[Event model shift.]
Setting Up Events and Key Events (Conversions)

[Config steps.]
Linking GA4 to Google Ads
[Import conversions.]
Avoiding Double-Counting and Data Mess
[Common pitfalls.]
Frequently Asked Questions
[FAQ.]
